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Poonam Bhagat is an Indian fashion designer who brings her designs under the label 'Taika'. Check out her biography, profile & collection

Poonam Bhagat

Label: Taika

Poonam Bhagat has been one of the most savored designers in the Indian fashion fraternity. Her launch of the label "Taika" brought in her capabilities as a designer. Emphasis on quality, minutely done detailing and styling, highlighted color coordination and intricately done embroideries are the plus points of the brand. The ideology being understated chic, the brand comes as a fresh fragrance in the industry. The brand 'Taika' stresses on the use of natural fabrics and ignores all synthetic materials.

Career and Success
Poonam Bhagat launched her label named 'Taika', which means magic, in the year 1991 and since then, it has created a lot of enchantment on the ramp floor. Exclusively meant for women, the label offers a wide range of choice from the traditional chic to the formals, semi formals and casuals. Use of natural fabrics and subtle colors, which one watches in Poonam Bhagat's designs, create all the more a difference as far as her label is concerned.

Brand and Clientele
Poonam Bhagat's 'Taika' is retailed from various boutiques in India, such as Taika, Ogaan, Signature, Maarwaris, Gyans, Maestros and Kaaya in New Delhi; Zenon and Kali in Kolkata; Melange in Mumbai; Ffolio in Bangalore; Hot Pink in Jaipur, Elan in Ahemdabad; Evoluzione in Chennai and Bangalore and Aparao Galleries in Madras. Some of the international stores from where her label has been retailed are IBIZA in New York; OKRA in Florida and Tara Blanca in Tokyo.